Oral-B® Pulsar™  Oral-B® Vitality™  Oral-B Super Lunch Box  Children's Oral Care & You  Gum Health  Plaque #1 Enemy  Ramadan Tips  Oral-B & Ministry of Health UAE  Oral-B 'My Dentist Says' Program			“My Dentist Says…”   • A 3 phase program to teach kids basics of Oral Hygiene as well as involving parents   • In-school event to deliver basic messages using fun and play + sample Stages brush • At home parents follow up through a calendar and kids leaflet with sticker sheet – Rewarding good brushing habits • Follow up after a period, when child has completed 90 days of disciplined brushing, and gets a gift from Oral-B • The programmes revolves around Seven Tips of good oral hygiene, which is drummed into the child’s mind using many tools: • 7 Tips song to aid embedding of the message through listening • Hopscotch game with 7 squares, each representing a dental tip from the dentist • Take-away material, which the child carries home, emphasises the 7 ways to keep good oral health “My Dentist Says” to teach kids 5-7 year old good Oral Hygiene Habits 1. In-school training on how to use a tooth brush (THE 7 Tips): Fun and Learnings visuals Oral-B 7 Tips Song 7 Tips Oral-B hopscotch game 2. At home follow up with the parents to ensure developing habit of tooth brushing (the package): Stages 3 Brush 7 Tips Song CD Leaflets and stickers for Kids Parents calendar Stages Height scale 3. Rewarding children who successfully complete 3 months of brushing to ensure follow up School Programs “My Dentist Says” in Jumeirah Primary school  UAE 22/10/05 My Dentist Say Oral-B Mobile Clinic My Dentist Says session My Dentist Says session Detailer Explaining contents of package End of My Dentist Says Session with package dist